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10 BERKELY STREET

10 Berkely Street is the home of Chiefers watches and jewellery in London. It is a selective shop selling high end, luxury and rare items of jewellery around London.


We designed several bespoke items including a reception counter, consultation tables, sofas and chairs.

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The store has an overtone of prosperity and extravagance and thus needed fitting furniture to accompany. The reception counter is a statement piece of design, being on show the second you walk in; it features a form bent curved glass jewellery case. Leathers were prominent throughout the designs utilising lots of tans and bright pops of colour to give the store a lively persona.

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